Nokes: Writing, Consulting, and Puplic Relations
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PUBLIC RELATIONS

PR is more than drafting a press release, punching a FAX machine and saying a few prayers.

Nokes works with clients — within their budget — to determine the best mix of media, message and presentation. Public relations embraces planning, ingenuity and precision. It means working with clients to streamline their messages to best achieve the desired result.

Nokes is accredited by the Public Relations Society of America and has 25 years of experience crafting and executing public relations campaigns. Whether you have a long-term project, a program to launch or a simple announcement, Deston Nokes can help.



Current and Recent Campaigns

> SodalisciousThe Soda Chef hired Nokes to help publicize his new book on cooking with soda pop. Perfect for family, friends and gatherings, you'll find delicious and fun recipes in the Sodalicious cookbook.

> Replacing lower Snake River dams would cost Northwest $413 million to $565 million annually
Nokes wrote this comprehensive report for the Bonneville Power Administration detailing the detrimental impact of removing the Snake River dams to the Northwest.

> Nokes helped Northwest RiverPartners make a strong statement in opposing efforts to remove clean, hydroelectric generation.

> HydroVision 2006 selected Nokes Communications to manage its press relations. The international conference hosted 2,000 attendees from 47 nations to discuss the future of hydropower.

> Blue Sky wind power program
Nokes helped increase visibility for Pacific Power and Utah Power's voluntary Blue Sky wind power program. In two year's time, PacifiCorp's renewable customer enrollments went from 6th to 2nd in the nation on the U.S. Dept. of Energy's Top 10 List of Green Power Programs.

Nokes works with environmental advocate groups (the Renewable Northwest Project and the Utah Wind Campaign) to craft publicity to help increase enrollments in the program. Nokes also publicizes Blue Sky community challenge campaigns in Salt Lake City, Moab and Park City in Utah, and in Walla Walla, Wash.

> PacifiCorp Foundation for Learning
The PacifiCorp Foundation for Learning looks to Nokes to help communicate its good works in six states. He helps the Foundation with public relations, writing, collateral development and Web site maintenance. Recently the Foundation’s efforts in funding literacy initiatives were lauded in an editorial in The Oregonian.

> Environmental recognition for PacifiCorp
Nokes authored the entry nominating PacifiCorp as the American Wind Energy Association's 2004 Utility of the Year. He worked on many of the campaigns that garnered the company recognition for its environmental strides.

Nokes also publicizes Blue Sky community challenge campaigns in Salt Lake City, Moab and Park City in Utah, and in Walla Walla, Wash. In one year's time, PacifiCorp's renewable customer enrollments went from 6th to 3rd on the U.S. Dept. of Energy's Top 10 List of Green Power Programs, and currently ranks as one the top five programs in the nation.

> Oregon Renewable Portfolio Options
Nokes worked with PacifiCorp, 3 Phases Energy and The Nature Conservancy to educate Oregon consumers about their new renewable options. The campaign launch received awards of excellence from the Public Relations Society of America and the International Association of Business Communicators.

> Combine Hills Wind Farm groundbreaking event
On a hot, dry, Eastern Oregon ridge, a groundbreaking ceremony was held to celebrate a new, 41-megawatt wind power farm. Because many couldn't attend, Nokes had to bring the importance and flavor of the event to the media.

> Making Strides against Breast Cancer 5-mile Walk
Portland is host to three, high-profile breast cancer walk events, so gaining exposure for the American Cancer Society's effort was especially important. In 2002 and 2003, Nokes worked with survivors to tell their story, and to help boost participation and donations in the annual event. The effort helped secure excellent media coverage.

"Deston is an engaging, insightful and creative thinker who knows just the right questions to ask to get the desired material for his communications pieces. I would highly recommend Deston to other firms, and hope to have the opportunity to work with him again.

—Jessica Morrison, Energy Marketing Manager, David Evans & Associates, Inc.

Deston's quality work for SMART demonstrated his keen understanding of our program, and his desire to strengthen the reading skills and life prospects of Oregon's most vulnerable children.

—Mary Jubitz, President Oregon Children's Foundation

NOKES
15532 SW Pacific Hwy.    Suite C-1B, #222    Tigard, OR 97224
Phone: 503-620-4303    Cell: 503-789-2808    Fax: 503-624-0153
e-mail: deston@destonnokes.com

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